This Friday, on Valentine’s Day eve, love will not only be in the air, it will be on the dancefloor.
Strictly Soul Johnnie Walker Blonde has partnered with to deliver a special Lover’s Edition experience, curated to celebrate love in all its forms. From romance and friendship to self-love and pure good vibes, the event promises a soulful escape for music lovers looking to set the tone ahead of Valentine’s Day.
The exclusive experience will take place on Friday, February 13, offering an intimate and elevated night built around the smooth, nostalgic sounds of R&B and soul.
Powered by resident DJ Akio alongside special guest DJs, the Lover’s edition will serve up timeless classics, slow jams and contemporary soul favourites, the kind of music that speaks directly to the heart while keeping the dancefloor alive.
Whether you are single, taken or somewhere in between, this is a night designed for everyone. Johnnie Walker Blonde is redefining the Valentine’s narrative, moving beyond traditional romance to create a space where connection, culture and shared experiences take centre stage.
The collaboration between Johnnie Walker Blonde and Strictly Soul reflects a shared commitment to authenticity, community and lifestyle experiences. By blending premium whisky with carefully curated soulful sounds, the two brands are crafting a moment that feels intimate, expressive and unforgettable.
Speaking about the partnership, Christine Kyokunda, Brand Manager for Johnnie Walker East Africa, described the event as more than just a party.
“This partnership with Strictly Soul is about creating moments that feel real, emotional and memorable. Valentine’s is not just about couples, it is about connection, self-expression and shared experiences. Johnnie Walker Blonde is all about bold, vibrant living, and the Lover’s Edition of Strictly Soul gives us the perfect platform to celebrate love in all its forms through music, culture and community.”
As lovers and music enthusiasts prepare for one of the most celebrated weekends of the year, the Lover’s Edition promises to be the perfect prelude to Valentine’s Day, where soulful rhythms, premium experiences and meaningful connections come together in one unforgettable night.
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